Pamela Swanson is a Manitoba-based entrepreneur with over 29 years of experience operating businesses in the Birtle community. She is the owner of the Rocky Motel, along with multiple short-term rental properties through Birtle Rentals and an upcoming luxury Airbnb in Winnipeg.
Supported by a dedicated team, Pamela focuses on creating clean, comfortable, and well-maintained spaces designed for real-life stays—whether for work, travel, or extended visits.
In addition to her hospitality ventures, Pamela is also the founder of Midnight Valley Jewelry, a modern everyday luxury brand designed to bring confidence and style into daily life.
Together with her team, her goal is simple: to provide a welcoming, reliable, and thoughtfully designed experience for every guest.